Keywords
Last Name

William DeJong, PhD

TitleProfessor
InstitutionBoston University School of Public Health
DepartmentCommunity Health Sciences
Address801 Massachusetts Ave Crosstown Center
Boston MA 02118
Phone(617) 414-1393
ORCID ORCID Icon0000-0003-4964-0466
 Research Expertise & Professional Interests
William DeJong, Ph.D. is a Professor in the Department of Community Health Sciences at the Boston University School of Public Health (BUSPH), where he teaches courses in intervention planning and health communications. Dr. DeJong was awarded the School's Norman A. Scotch Award for Excellence in Teaching in 2007. He also received the Harvard School of Public Health's Faculty Mentoring Award in 1999. Dr. DeJong served as director of the U.S. Department of Education's Higher Education Center for Alcohol and Other Drug Abuse and Violence Prevention (HEC) from 1995-2004. Under his direction, the HEC emerged as the nation's primary training and technical assistance resource for helping institutions of higher education develop, implement, and evaluate programs and policies for alcohol and other drug preven­tion on campus.  He also served as director of the Center for College Health and Safety (CCHS), based at Education Development Center, Inc., in Newton, MA, from 2000-2005.  He continues to serve as a senior advisor to both centers. In recognition of this body of work, he was awarded the first College Leadership Award by the American Public Health Association's Alcohol, Tobacco and Other Drug Section in 2000, and received the Outstanding Contribution to the Field Award from The Network Addressing Collegiate Alcohol and Other Drug Issues in 2008. Presently, Dr. DeJong serves as the executive director of research and analysis at Outside The Classroom, Inc. (OTC), in Needham, MA. In this role, he oversees the development and revision of AlcoholEdu for College, an online alcohol education course that is taken annually by approximately one third of the nation's first-year college students. Related to the course, he is responsible for advising OTC staff who develop and manage a survey database with over 400,000 college students added each year. Dr. DeJong is also the principal investigator of the Social Norms Marketing Research Project (SNMRP), a five-year, $4 million study funded by the National Institute on Alcohol Abuse and Alcoholism (NIAAA). SNMRP is a randomized trial to evaluate the impact of campus-based media campaigns that correct student misperceptions of campus drinking by communicating normative information about student alcohol consumption. He also serves as a co-principal investigator for Common Ground, a NIAAA-funded projects based at the University of Rhode Island and led by Dr. Mark Wood. Dr. DeJong has been called upon frequently as an advisor by colleges, universities, and other organizations concerned about college student substance use. Highlights include serving as a member of the Board of Directors of Mothers Against Drunk Driving (1993-1996) and as a member of MADD's Youth Commission (1995-1996) and Commission on Colleges (1999-2001), and serving as a member of the Panel on Prevention and Treatment of College Alcohol Problems, Subcommittee on College Drinking, National Institute on Alcohol Abuse and Alcoholism (NIAAA), Bethesda, MD (1998-2002).  He contributed to the NIAAA's report, A Call to Action: Changing the Culture of Drinking at U.S. Colleges, which reviews the research literature on successful prevention strategies and provides best practices recommendations. His service on boards of directors and advisory boards includes terms with several additional organizations. Dr. DeJong is the author of over 400 professional publications in the fields of alcohol and tobacco control, criminal justice, health communications, health promotion, and social psychology. Many of these publications focus on issues related to alcohol and other drug (AOD) problems among college students. Since 1989, he has participated in over 150 conferences and workshops as a keynote speaker, invited speaker, or discussant. A graduate of Dartmouth College (1973), Dr. DeJong received his doctorate in social psychology from Stanford University (1977).

 Publications
Publications listed below are automatically derived from MEDLINE/PubMed and other sources, which might result in incorrect or missing publications. Faculty can login to make corrections and additions.
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  1. Padon AA, Rimal RN, DeJong W, Siegel M, Jernigan D. Assessing Youth-Appealing Content in Alcohol Advertisements: Application of a Content Appealing to Youth (CAY) Index. Health Commun. 2016 Dec 16; 1-10. PMID: 27982709.
    View in: PubMed
  2. Padon AA, Rimal RN, Jernigan D, Siegel M, DeJong W. Tapping Into Motivations for Drinking Among Youth: Normative Beliefs About Alcohol Use Among Underage Drinkers in the United States. J Health Commun. 2016 Oct; 21(10):1079-87. PMID: 27668832.
    View in: PubMed
  3. Naimi TS, Ross CS, Siegel MB, DeJong W, Jernigan DH. Amount of Televised Alcohol Advertising Exposure and the Quantity of Alcohol Consumed by Youth. J Stud Alcohol Drugs. 2016 Sep; 77(5):723-9. PMID: 27588530.
    View in: PubMed
  4. Rulison KL, Wahesh E, Wyrick DL, DeJong W. Parental Influence on Drinking Behaviors at the Transition to College: The Mediating Role of Perceived Friends' Approval of High-Risk Drinking. J Stud Alcohol Drugs. 2016 Jul; 77(4):638-48. PMID: 27340969.
    View in: PubMed
  5. Rinker DV, Diamond PM, Walters ST, Wyatt TM, DeJong W. Distinct Classes of Negative Alcohol-Related Consequences in a National Sample of Incoming First-Year College Students: A Latent Class Analysis. Alcohol Alcohol. 2016 Sep; 51(5):602-8. PMID: 27325885.
    View in: PubMed
  6. DeJong W. Boards of trustees must assume responsibility for making alcohol prevention on campus a top priority. J Am Coll Health. 2016; 64(1):80-4. PMID: 26158381.
    View in: PubMed
  7. Dorji G, DeJong W, Bor J, Bachman DeSilva M, Sabin L, Feeley FR, Udon P, Wangchuk N, Wangdi U, Choden T, Gurung MS, Chogyel T, Wangchuk D, Kypri K. Increasing compliance with alcohol service laws in a developing country: intervention trial in the Kingdom of Bhutan. Addiction. 2016 Mar; 111(3):467-74. PMID: 26476020.
    View in: PubMed
  8. Siegel M, Ross CS, Albers AB, DeJong W, King C, Naimi TS, Jernigan DH. The relationship between exposure to brand-specific alcohol advertising and brand-specific consumption among underage drinkers--United States, 2011-2012. Am J Drug Alcohol Abuse. 2016; 42(1):4-14. PMID: 26479468.
    View in: PubMed
  9. Siegel M, Ayers AJ, DeJong W, Naimi TS, Jernigan DH. Differences in alcohol brand consumption among underage youth by age, gender, and race/ethnicity - United States, 2012. J Subst Use. 2015 Nov 01; 20(6):430-438. PMID: 26557044.
    View in: PubMed
  10. Greece JA, Kratze A, DeJong W, Cozier YC, Quatromoni PA. Body Mass Index and Sociodemographic Predictors of School Lunch Purchase Behavior during a Year-Long Environmental Intervention in Middle School. Behav Sci (Basel). 2015; 5(2):324-40. PMID: 26067683.
    View in: PubMed
  11. Roberts SP, Siegel MB, DeJong W, Ross CS, Naimi T, Albers A, Skeer M, Rosenbloom DL, Jernigan DH. Brands matter: Major findings from the Alcohol Brand Research Among Underage Drinkers (ABRAND) project. Addict Res Theory. 2016; 24(1):32-39. PMID: 27034628.
    View in: PubMed
  12. Siegel M, DeJong W, Cioffi D, Leon-Chi L, Naimi TS, Padon AA, Jernigan DH, Xuan Z. Do alcohol advertisements for brands popular among underage drinkers have greater appeal among youth and young adults? Subst Abus. 2016; 37(1):222-9. PMID: 25961837.
    View in: PubMed
  13. Ross CS, Ostroff J, Naimi TS, DeJong W, Siegel MB, Jernigan DH. Selection of branded alcoholic beverages by underage drinkers. J Adolesc Health. 2015 May; 56(5):564-70. PMID: 25907655.
    View in: PubMed
  14. Ross CS, Maple E, Siegel M, DeJong W, Naimi TS, Padon AA, Borzekowski DL, Jernigan DH. The relationship between population-level exposure to alcohol advertising on television and brand-specific consumption among underage youth in the US. Alcohol Alcohol. 2015 May; 50(3):358-64. PMID: 25754127.
    View in: PubMed
  15. Albers AB, Siegel M, Ramirez RL, Ross C, DeJong W, Jernigan DH. Flavored alcoholic beverage use, risky drinking behaviors, and adverse outcomes among underage drinkers: results from the ABRAND Study. Am J Public Health. 2015 Apr; 105(4):810-5. PMID: 25713955.
    View in: PubMed
  16. Borzekowski DL, Ross CS, Jernigan DH, DeJong W, Siegel M. Patterns of media use and alcohol brand consumption among underage drinking youth in the United States. J Health Commun. 2015; 20(3):314-20. PMID: 25631372.
    View in: PubMed
  17. Roberts SP, Siegel MB, DeJong W, Naimi TS, Jernigan DH. Brand preferences of underage drinkers who report alcohol-related fights and injuries. Subst Use Misuse. 2015 Apr; 50(5):619-929. PMID: 25612075.
    View in: PubMed
  18. Siegel M, Chen K, DeJong W, Naimi TS, Ostroff J, Ross CS, Jernigan DH. Differences in alcohol brand consumption between underage youth and adults-United States, 2012. Subst Abus. 2015; 36(1):106-12. PMID: 24483601.
    View in: PubMed
  19. DeJong W, Blanchette J. When enough is enough: the public health argument for the age 21 minimum legal drinking age. J Stud Alcohol Drugs. 2014 Nov; 75(6):1050-2. PMID: 25343665.
    View in: PubMed
  20. Albers AB, DeJong W, Naimi TS, Siegel M, Jernigan DH. The relationship between alcohol price and brand choice among underage drinkers: are the most popular alcoholic brands consumed by youth the cheapest? Subst Use Misuse. 2014 Nov; 49(13):1833-43. PMID: 25183436.
    View in: PubMed
  21. Fairlie AM, DeJong W, Wood MD. Local Support for Alcohol Control Policies and Perceptions of Neighborhood Issues in Two College Communities. Subst Abus. 2015; 36(3):289-96. PMID: 25085566.
    View in: PubMed
  22. Roberts SP, Siegel MB, DeJong W, Jernigan DH. A comparison between brand-specific and traditional alcohol surveillance methods to assess underage drinkers' reported alcohol use. Am J Drug Alcohol Abuse. 2014 Nov; 40(6):447-54. PMID: 25062357.
    View in: PubMed
  23. Ross CS, Maple E, Siegel M, DeJong W, Naimi TS, Ostroff J, Padon AA, Borzekowski DL, Jernigan DH. The relationship between brand-specific alcohol advertising on television and brand-specific consumption among underage youth. Alcohol Clin Exp Res. 2014 Aug; 38(8):2234-42. PMID: 24986257.
    View in: PubMed
  24. Ross CS, Ostroff J, Siegel MB, DeJong W, Naimi TS, Jernigan DH. Youth alcohol brand consumption and exposure to brand advertising in magazines. J Stud Alcohol Drugs. 2014 Jul; 75(4):615-22. PMID: 24988260.
    View in: PubMed
  25. Roberts SP, Siegel MB, DeJong W, Naimi TS, Jernigan DH. The relationships between alcohol source, autonomy in brand selection, and brand preference among youth in the USA. Alcohol Alcohol. 2014 Sep-Oct; 49(5):563-71. PMID: 25113176.
    View in: PubMed
  26. Naimi TS, Siegel M, DeJong W, O'Doherty C, Jernigan D. Beverage- and Brand-Specific Binge Alcohol Consumption among Underage Youth in the U.S. J Subst Use. 2015 Sep 1; 20(5):333-339. PMID: 26425112.
    View in: PubMed
  27. DeJong W, Blanchette J. Case closed: research evidence on the positive public health impact of the age 21 minimum legal drinking age in the United States. J Stud Alcohol Drugs Suppl. 2014; 75 Suppl 17:108-15. PMID: 24565317.
    View in: PubMed
  28. Fortunato EK, Siegel M, Ramirez RL, Ross C, DeJong W, Albers AB, Jernigan DH. Brand-specific consumption of flavored alcoholic beverages among underage youth in the United States. Am J Drug Alcohol Abuse. 2014 Jan; 40(1):51-7. PMID: 24266600.
    View in: PubMed
  29. Paschall MJ, Ringwalt C, Wyatt T, Dejong W. Effects of an online alcohol education course among college freshmen: an investigation of potential mediators. J Health Commun. 2014 Apr; 19(4):392-412. PMID: 24156616.
    View in: PubMed
  30. Calise TV, Heeren T, DeJong W, Dumith SC, Kohl HW. Do neighborhoods make people active, or do people make active neighborhoods? Evidence from a planned community in Austin, Texas. Prev Chronic Dis. 2013; 10:E102. PMID: 23786909.
    View in: PubMed
  31. Nguyen N, Walters ST, Wyatt TM, DeJong W. Do college drinkers learn from their mistakes? Effects of recent alcohol-related consequences on planned protective drinking strategies among college freshmen. Subst Use Misuse. 2013 Dec; 48(14):1463-8. PMID: 23750616.
    View in: PubMed
  32. Wyatt TM, Dejong W, Dixon E. Population-level administration of AlcoholEdu for college: an ARIMA time-series analysis. J Health Commun. 2013 Aug; 18(8):898-912. PMID: 23742712.
    View in: PubMed
  33. Siegel M, DeJong W, Naimi TS, Fortunato EK, Albers AB, Heeren T, Rosenbloom DL, Ross C, Ostroff J, Rodkin S, King C, Borzekowski DL, Rimal RN, Padon AA, Eck RH, Jernigan DH. Brand-specific consumption of alcohol among underage youth in the United States. Alcohol Clin Exp Res. 2013 Jul; 37(7):1195-203. PMID: 23398328.
    View in: PubMed
  34. Albers AB, DeJong W, Naimi TS, Siegel M, Shoaff JR, Jernigan DH. Minimum financial outlays for purchasing alcohol brands in the U.S. Am J Prev Med. 2013 Jan; 44(1):67-70. PMID: 23253652.
    View in: PubMed
  35. Siegel M, Grundman J, DeJong W, Naimi TS, King C, Albers AB, Williams RS, Jernigan DH. State-specific liquor excise taxes and retail prices in 8 US states, 2012. Subst Abus. 2013; 34(4):415-21. PMID: 24159914.
    View in: PubMed
  36. Siegel M, DeJong W, Albers AB, Naimi TS, Jernigan DH. Differences in liquor prices between control state-operated and license-state retail outlets in the United States. Addiction. 2013 Feb; 108(2):339-47. PMID: 22934914.
    View in: PubMed
  37. DiLoreto JT, Siegel M, Hinchey D, Valerio H, Kinzel K, Lee S, Chen K, Shoaff JR, Kenney J, Jernigan DH, DeJong W. Assessment of the average price and ethanol content of alcoholic beverages by brand--United States, 2011. Alcohol Clin Exp Res. 2012 Jul; 36(7):1288-97. PMID: 22316218.
    View in: PubMed
  38. Siegel M, DeJong W, Naimi TS, Heeren T, Rosenbloom DL, Ross C, Ostroff J, Jernigan DH. Alcohol brand preferences of underage youth: results from a pilot survey among a national sample. Subst Abus. 2011 Oct; 32(4):191-201. PMID: 22014249.
    View in: PubMed
  39. Abrams GB, Kolligian J, Mills DL, DeJong W. Failure of college students to complete an online alcohol education course as a predictor of high-risk drinking that requires medical attention. Am J Drug Alcohol Abuse. 2011 Nov; 37(6):515-9. PMID: 21846304.
    View in: PubMed
  40. Nguyen N, Walters ST, Wyatt TM, DeJong W. Use and correlates of protective drinking behaviors during the transition to college: analysis of a national sample. Addict Behav. 2011 Oct; 36(10):1008-14. PMID: 21719203.
    View in: PubMed
  41. Krevor BS, Ponicki WR, Grube JW, DeJong W. The effect of mystery shopper reports on age verification for tobacco purchases. J Health Commun. 2011 Sep; 16(8):820-30. PMID: 21541874.
    View in: PubMed
  42. Nguyen N, Walters ST, Rinker DV, Wyatt TM, DeJong W. Fake ID ownership in a US sample of incoming first-year college students. Addict Behav. 2011 Jul; 36(7):759-61. PMID: 21371826.
    View in: PubMed
  43. Scribner RA, Theall KP, Mason K, Simonsen N, Schneider SK, Towvim LG, DeJong W. Alcohol prevention on college campuses: the moderating effect of the alcohol environment on the effectiveness of social norms marketing campaigns. J Stud Alcohol Drugs. 2011 Mar; 72(2):232-9. PMID: 21388596.
    View in: PubMed
  44. Siegel M, DiLoreto J, Johnson A, Fortunato EK, DeJong W. Development and pilot testing of an Internet-based survey instrument to measure the alcohol brand preferences of U.S. youth. Alcohol Clin Exp Res. 2011 Apr; 35(4):765-72. PMID: 21223311.
    View in: PubMed
  45. Lovecchio CP, Wyatt TM, DeJong W. Reductions in drinking and alcohol-related harms reported by first-year college students taking an online alcohol education course: a randomized trial. J Health Commun. 2010 Oct; 15(7):805-19. PMID: 21104507.
    View in: PubMed
  46. Koch-Weser S, Rudd RE, Dejong W. Quantifying word use to study health literacy in doctor-patient communication. J Health Commun. 2010 Sep; 15(6):590-602. PMID: 20812122.
    View in: PubMed
  47. DeJong W. Social norms marketing campaigns to reduce campus alcohol problems. Health Commun. 2010 Sep; 25(6-7):615-6. PMID: 20845167.
    View in: PubMed
  48. Fairlie AM, DeJong W, Stevenson JF, Lavigne AM, Wood MD. Fraternity and sorority leaders and members: a comparison of alcohol use, attitudes, and policy awareness. Am J Drug Alcohol Abuse. 2010 Jul; 36(4):187-93. PMID: 20560837.
    View in: PubMed
  49. Huang JH, DeJong W, Schneider SK, Towvim LG. Endorsed reasons for not drinking alcohol: a comparison of college student drinkers and abstainers. J Behav Med. 2011 Feb; 34(1):64-73. PMID: 20559703.
    View in: PubMed
  50. Fairlie AM, Quinlan KJ, Dejong W, Wood MD, Lawson D, Witt CF. Sociodemographic, behavioral, and cognitive predictors of alcohol-impaired driving in a sample of U.S. college students. J Health Commun. 2010 Mar; 15(2):218-32. PMID: 20390988.
    View in: PubMed
  51. Scribner RA, Mason KE, Simonsen NR, Theall K, Chotalia J, Johnson S, Schneider SK, DeJong W. An ecological analysis of alcohol-outlet density and campus-reported violence at 32 U.S. colleges. J Stud Alcohol Drugs. 2010 Mar; 71(2):184-91. PMID: 20230715.
    View in: PubMed
  52. DeJong W, DeRicco B, Schneider SK. Pregaming: an exploratory study of strategic drinking by college students in Pennsylvania. J Am Coll Health. 2010 Jan-Feb; 58(4):307-16. PMID: 20159754.
    View in: PubMed
  53. Koch-Weser S, Dejong W, Rudd RE. Medical word use in clinical encounters. Health Expect. 2009 Dec; 12(4):371-82. PMID: 19709316.
    View in: PubMed
  54. Wood MD, Dejong W, Fairlie AM, Lawson D, Lavigne AM, Cohen F. Common ground: an investigation of environmental management alcohol prevention initiatives in a college community. J Stud Alcohol Drugs Suppl. 2009 Jul; (16):96-105. PMID: 19538917.
    View in: PubMed
  55. Dejong W, Larimer ME, Wood MD, Hartman R. NIAAA's rapid response to college drinking problems initiative: reinforcing the use of evidence-based approaches in college alcohol prevention. J Stud Alcohol Drugs Suppl. 2009 Jul; (16):5-11. PMID: 19538907.
    View in: PubMed
  56. Theall KP, DeJong W, Scribner R, Mason K, Schneider SK, Simonsen N. Social capital in the college setting: the impact of participation in campus activities on drinking and alcohol-related harms. J Am Coll Health. 2009 Jul-Aug; 58(1):15-23. PMID: 19592349.
    View in: PubMed
  57. DeJong W, Schneider SK, Towvim LG, Murphy MJ, Doerr EE, Simonsen NR, Mason KE, Scribner RA. A multisite randomized trial of social norms marketing campaigns to reduce college student drinking: a replication failure. Subst Abus. 2009 Apr-Jun; 30(2):127-40. PMID: 19347752.
    View in: PubMed
  58. Huang JH, DeJong W, Towvim LG, Schneider SK. Sociodemographic and psychobehavioral characteristics of US college students who abstain from alcohol. J Am Coll Health. 2009 Jan-Feb; 57(4):395-410. PMID: 19114379.
    View in: PubMed
  59. Zakocs RC, Tiwari R, Vehige T, DeJong W. Roles of organizers and champions in building campus-community prevention partnerships. J Am Coll Health. 2008 Sep-Oct; 57(2):233-41. PMID: 18809540.
    View in: PubMed
  60. Lavigne AM, Witt CF, Wood MD, Laforge R, Dejong W. Predictors of college student support for alcohol control policies and stricter enforcement strategies. Am J Drug Alcohol Abuse. 2008; 34(6):749-59. PMID: 19016180.
    View in: PubMed
  61. Scribner R, Mason K, Theall K, Simonsen N, Schneider SK, Towvim LG, DeJong W. The contextual role of alcohol outlet density in college drinking. J Stud Alcohol Drugs. 2008 Jan; 69(1):112-20. PMID: 18080071.
    View in: PubMed
  62. Rothman EF, DeJong W, Palfai T, Saitz R. Relationship of age of first drink to alcohol-related consequences among college students with unhealthy alcohol use. Subst Abus. 2008; 29(1):33-41. PMID: 19042317.
    View in: PubMed
  63. Dejong W, Towvim LG, Schneider SK. Support for alcohol-control policies and enforcement strategies among US college students at 4-year institutions. J Am Coll Health. 2007 Nov-Dec; 56(3):231-6. PMID: 18089503.
    View in: PubMed
  64. Neighbors C, Walters ST, Lee CM, Vader AM, Vehige T, Szigethy T, DeJong W. Event-Specific Prevention: addressing college student drinking during known windows of risk. Addict Behav. 2007 Nov; 32(11):2667-80. PMID: 17616260.
    View in: PubMed
  65. Saitz R, Palfai TP, Freedner N, Winter MR, Macdonald A, Lu J, Ozonoff A, Rosenbloom DL, Dejong W. Screening and brief intervention online for college students: the ihealth study. Alcohol Alcohol. 2007 Jan-Feb; 42(1):28-36. PMID: 17130139.
    View in: PubMed
  66. DeJong W, Schneider SK, Towvim LG, Murphy MJ, Doerr EE, Simonsen NR, Mason KE, Scribner RA. A multisite randomized trial of social norms marketing campaigns to reduce college student drinking. J Stud Alcohol. 2006 Nov; 67(6):868-79. PMID: 17061004.
    View in: PubMed
  67. Huang JH, DeJong W, Schneider SK, Towvim LG. Measuring college student drinking: illustrating the feasibility of a composite drinking scale. Subst Abus. 2006 Jun; 27(1-2):33-45. PMID: 17062543.
    View in: PubMed
  68. Kaphingst KA, Rudd RE, Dejong W, Daltroy LH. Comprehension of information in three direct-to-consumer television prescription drug advertisements among adults with limited literacy. J Health Commun. 2005 Oct-Nov; 10(7):609-19. PMID: 16278198.
    View in: PubMed
  69. Hingson RW, Zakocs RC, Heeren T, Winter MR, Rosenbloom D, DeJong W. Effects on alcohol related fatal crashes of a community based initiative to increase substance abuse treatment and reduce alcohol availability. Inj Prev. 2005 Apr; 11(2):84-90. PMID: 15805436.
    View in: PubMed
  70. Arnold MR, DeJong W. Skin self-examination practices in a convenience sample of U.S. university students. Prev Med. 2005 Mar; 40(3):268-73. PMID: 15533538.
    View in: PubMed
  71. Russell CA, Clapp JD, Dejong W. Done 4: analysis of a failed social norms marketing campaign. Health Commun. 2005; 17(1):57-65. PMID: 15590342.
    View in: PubMed
  72. Kaphingst KA, DeJong W, Rudd RE, Daltroy LH. A content analysis of direct-to-consumer television prescription drug advertisements. J Health Commun. 2004 Nov-Dec; 9(6):515-28. PMID: 15764450.
    View in: PubMed
  73. Kaphingst KA, Rudd RE, DeJong W, Daltroy LH. Literacy demands of product information intended to supplement television direct-to-consumer prescription drug advertisements. Patient Educ Couns. 2004 Nov; 55(2):293-300. PMID: 15530767.
    View in: PubMed
  74. Surkan PJ, Dejong W, Herr-Zaya KM, Rodriguez-Howard M, Fay K. A paid radio advertising campaign to promote parent-child communication about alcohol. J Health Commun. 2003 Sep-Oct; 8(5):489-95. PMID: 14530150.
    View in: PubMed
  75. Hsu LD, DeJong W, Hsia R, Chang M, Ryou M, Yeh E. Student leadership in public health advocacy: lessons learned from the hepatitis B initiative. Am J Public Health. 2003 Aug; 93(8):1250-2. PMID: 12893606.
    View in: PubMed
  76. DeJong W. Definitions of binge drinking. JAMA. 2003 Apr 2; 289(13):1635; author reply 1636. PMID: 12672728.
    View in: PubMed
  77. Rudd RE, Colton TC, Das JK, DeJong W, Hyde J. Mutual exchanges support academic and community collaboration. Public Health Rep. 2003 Jan-Feb; 118(1):80-2. PMID: 12604770.
    View in: PubMed
  78. Gidwani PP, Sobol A, DeJong W, Perrin JM, Gortmaker SL. Television viewing and initiation of smoking among youth. Pediatrics. 2002 Sep; 110(3):505-8. PMID: 12205251.
    View in: PubMed
  79. DeJong W, Langford LM. A typology for campus-based alcohol prevention: moving toward environmental management strategies. J Stud Alcohol Suppl. 2002 Mar; (14):140-7. PMID: 12022720.
    View in: PubMed
  80. DeJong W. The role of mass media campaigns in reducing high-risk drinking among college students. J Stud Alcohol Suppl. 2002 Mar; (14):182-92. PMID: 12022724.
    View in: PubMed
  81. Dejong W. Finding common ground for effective campus-based prevention. Psychol Addict Behav. 2001 Dec; 15(4):292-6. PMID: 11767259.
    View in: PubMed
  82. Howland J, Smith GS, Mangione T, Hingson R, DeJong W, Bell N. Missing the boat on drinking and boating. JAMA. 1993 Jul 7; 270(1):91-2. PMID: 8510303.
    View in: PubMed
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